strategy


What is focus group research & marketing?

Focus group research is a form of marketing research that involves bringing together a small group of consumers to discuss a product or service. The goal of focus group research is to obtain feedback about…


How New Yorkers Feel About Voting Reforms

When people think of the issues plaguing New York, a few of the more prominent issues likely come to mind. From the rising cost of living to criminal justice and pollution, New York is in…